Filed in: General Announcements

Product identifiers now required on branded new and manufacturer-refurbished items in certain categories

As previously announced, product identifiers are now required in order to complete listings of branded new items and manufacturer-refurbished items in qualifying categories, effective June 29, 2015.

Starting today, eBay is enforcing the product identifier requirement on a category-by-category basis by preventing the completion of new listings or manual relistings whenever product identifiers aren’t included.

Learn more about product identifiers and how to update your new and existing listings. And if you have questions beyond those covered in the product identifier FAQs, be sure to watch the archive of our June 24 webinar—and join the conversation with other sellers and eBay staff in our eBay Community.

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